Product Experience Analysis

Product Experience Analysis

See how real users navigate digital products, encounter friction, and adopt new features using granular Consumer Behaviors journey data.

Improve Digital Experiences

Use behavioral evidence to prioritize product changes that reduce friction, boost engagement, and improve outcomes across web and app experiences.
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Map Real Journeys

See which steps users follow before conversion.

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Find Friction Points

Locate screens or flows where users drop.

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Validate Feature Adoption

Confirm whether new features drive sustained engagement.

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Prioritize Roadmap Work

Rank opportunities by observed behavioral impact potential.

Trusted by more than 2,000 of the world’s leading brands

Experience Analytics Features

Session-Level Pathing

Follow individual anonymized sessions click by click, screen by screen, to understand how users explore, hesitate, and ultimately complete or abandon key tasks.

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Cross-Platform Behavior

Combine activity from desktop, mobile web, and app environments to see how product experience differs across devices and connection contexts.

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Outcome-Focused Metrics

Tie behavioral paths to outcomes like sign ups, purchases, or churn events so teams prioritize changes that clearly move the metrics that matter.

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Data for Experimentation

Feed Consumer Behaviors clickstream data into experimentation platforms and analytics tools so you can measure how product changes influence observed journeys over time.

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Discover how our 30M+ global opt-in panel and AI-driven insights from clickstream, purchase data, and digital ad intelligence deliver unmatched value and keep you ahead of the competition.

What Sets Us Apart

Unified Global Panel

One global panel of 30+ opt-in users that powers different datasets in real time.

Privacy by Design

Transparent consent and strict compliance keep every insight regulatory ready.

Real Consumer Behavior

Organic actions from real users, not synthetic or scraped, for deep coverage.

Trusted by Thousands of Marketing Professionals

Digital Intelligence at Scale

Access one clear view of competitive intelligence across markets, platforms, and devices.

global markets
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opt-in digital devices
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smart TVs panel
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unique signals
0 M
behavioral digital data
0 PB
online journeys
0 M+
domains tracked
0 M
digital touch points
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