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Holiday travel demand is building, and digital budgets in U.S. accommodation and hotels are already shifting to capture it. AdClarity’s latest analysis shows that Q4 2025 digital ad spend in the category is projected to reach around 400 million dollars, up roughly 22 percent from Q4 2024.
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CTV is no longer a side note in the media plan. As streaming takes over the living room, CTV has become a primary environment for…
Every conversation I have with marketing and growth leaders comes back to the same problem. It is not that they lack tools or dashboards. It…
Clickstream data now sits at the heart of how data companies, platforms, and research teams understand digital behavior. It feeds market intelligence, product analytics, competitive…
